The Responsible Offshore Science Alliance (ROSA) is a nonprofit that was founded in 2019 with a goal of advancing regional science and monitoring of fisheries and offshore wind interactions on the East Coast of the United States. With wind energy projects spanning multiple states and many organizations embarking on research, a coordinated approach was needed to ensure that credible research was developed and shared. The organization sought help in managing communications for the start-up, and hired Kienholz Communications to help refine its brand, create a website, develop fundamental communications tools, and conduct outreach to key constituents.
Scope of work: website created on Wix.com, branding enhancements, digital newsletter that consistently outperforms industry engagement standards, FAQ, and year-end program summary.